Phil Kaplan has been recognized by the icons and legends of the fitness industry as the empowering resource for fitness truth. His fitness career has spanned 20 years from his humble beginnings as a Fitness Instructor earning $4.25 per hour to his position as National Director for one of the largest health club chains in the world. Throughout his career he’s been driven by passion, by a dedication to helping others, and his track record in helping those he touches achieve their desired results remains unmatched.
Phil's career moved in several directions simultaneously and by 1989 he had gained acclaim as a bonafide expert both among fitness enthusiasts and fitness professionals. After designing prestigious fitness centers for South Florida real estate developers and consulting with health club operations from Brazil to Trinidad, in 1994 Phil turned his attentions fully toward consumers. He decided to immerse himself fully in reaching consumers with his Personal Fitness Training services, his Mind & Muscle Fitness Hour radio show, his television appearances, and his groundbreaking life-altering seminars. His appearances often exposed the abundant fraud and deception and he addresses the "does it work" question with no-holds barred. In 1996 Phil toured North America promoting his TRANSFORM! program and boldly offered all of his services with an unconditional money back guarantee. When asked about the guarantee in a Boston television interview Phil said, “I encourage people to be skeptical, I beg them to be apprehensive. I don’t want their blind trust, I simply want them to recognize that their past failures were the result of flawed information, and if I can provide them clarity, they’ll gain control over their bodies once and for all.”
Today Phil has an unmatched success rate and his files are filled with expressions of gratitude from people who come from every walk of life. His “truth” is inspiring, motivating, and empowering, and whether you’re touched by a seminar appearance, an article Phil’s written, or a personal meeting, it becomes clear that there is no greater power than understanding the human machine.
All of Phil’s programs and products are still backed by an unconditional guarantee of satisfaction, and his 21 Day Journey to Excellence is his newest program with the potential to become his farthest reaching program ever. In 2006 he'll be sharing his proven technology of change doing seminars everywhere from Las Vegas to Moscow. When asked what makes the program so exceptional, Phil explains, “It brings together all of the pieces, educating people as they begin to make changes. Results are discernible quickly, the program lends itself to any lifestyle, perfection is not a requirement, and it is designed to accommodate any fitness level at all."
If you haven’t yet started the Journey, get started NOW!
Be sure to get Phil's Special Report on Great Abs - FREE!
BOOKS AND PROGRAMS:
The Power of Champions, 2004
The Best You've Ever Been, 2002
Psychology for the Personal Trainer, NSCA, 2002
Personal Training Profits and a Secure Fitness Future, 2000
The Answer, 1999
The Mental Conditioning Bible, 1998
TRANSFORM!, 1996, 1997
EAT! Supportive Nutrition for the Body You Love, 1996,
The Body You Love, 1996
REGULAR CONTRIBUTIONS APPEAR IN:
Bally Total Fitness Magazine, Muscle & Fitness Magazine, Personal Fitness Professional Magazine, FLEX Magazine, Club Industry Magazine, PtontheNet web magazine, Industry Magazine, eDiets / eFitness, Natural Muscle Magazine
RADIO AND TELEVISION CREDITS:
Phil has hosted the Mind & Muscle Fitness Hour Radio Show since 1994. He has appeared on more than 1,000 radio shows including: K-ROCK, NY (with Bob Salter); WFAN, NY; Brother Wease Radio Show, Rochester NY; WZTA, Miami; WQAM, Miami; Smith & Riley, Orlando (multiple stations); Q102, Philadelphia; Q94, Richmond; 98 Rock ,Baltimore; and DC 101,Washington DC., and more than 1,000 television shows including: CBS-News, Rochester, NY; Hard Copy, WBAL-TV News, Baltimore; CBS-News, Miami; WPLG, Miami; WPTV, West Palm Beach; AM Buffalo; Fox News; Good Day NY; Good Day Tampa Bay; and multiple appearances on QVC.